DSN:DECISION DIAGNOSTIC™
DSN:DECISION DIAGNOSTIC™
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Diagnose the decision before the organisation commits to the answer.
Diagnose the decision before the organisation commits to the answer.
A brief can look complete before the decision beneath it is clear.
The problem may already have a name.
A solution may already be preferred.
A budget may already be waiting.
The team may already be preparing to move.
But before the organisation commits, one question must come first:
Has the organisation understood the decision it is actually making?
Has the organisation understood the decision it is actually making?
The DSN:Decision Diagnostic helps leaders clarify:
What must be decided;
What game the decision belongs to;
Who has the authority to decide;
What evidence is available;
What remains uncertain; and
What should happen next.
The answer can wait. The decision cannot remain unclear.
The answer can wait. The decision cannot remain unclear.
A DIAGNOSIS IS NOT AUTOMATIC APPROVAL
Not every decision should advance.
Not every decision should advance.
The value of the Diagnostic is not that every project receives permission to continue.
The value is knowing what the evidence allows the organisation to do next.
A pause is not a failure to decided. It may be the decision that prevents a larger mistake.
A pause is not a failure to decided. It may be the decision that prevents a larger mistake.
HOW THE PROCESS WORKS
A small diagnostic can prevent a large commitment from beginning badly.
A small diagnostic can prevent a large commitment from beginning badly.
Identifies the decision, the game beneath it and the consequence of getting it wrong.
BRING THE DECISION EARLIER
Diagnose the decision before the organisation commits to the answer.
Diagnose the decision before the organisation commits to the answer.
Once the answer enters the brief, questioning it can feel like delay.
Once the budget is approved, changing it can feel like failure.
Once execution begins, the organisation may protect the plan simply because too much has already been invested in it.
Bring the decision to DSN while the question can still be sharpened.
Before the brief becomes a strategy.
Before the strategy becomes a budget.
Before the budget becomes a commitment that is difficult to undo.
Discern the game before designing the move.
Discern the game before designing the move.
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